Allegations of stolen valor and professional misrepresentation have surfaced against Cocoa resident Gary Farmer Jr. (also known as Alden Farmer, Alden Farmer Jr., Gary Farmer, and Gary Farmer Jr.).
The accusations come from a local business, Steel Hammer Roofing, who reported that Farmer falsely claimed to be a decorated, retired Green Beret despite having no record of military service.
According to the business owner, Farmer has used fabricated credentials over the past five years to advance his career in the roofing industry, this includes his most recent position at Platinum Roofing.
Farmer allegedly posed as an 18 Bravo (Special Forces Weapons Sergeant), even applying to a Service-Disabled Combat Veteran Owned roofing company with falsified military background information.
The allegations extend beyond military claims. Farmer is accused of misrepresenting himself as an inspector, contractor, and business owner of companies such as Steel Hammer Roofing, Can-Am Roofing, and Allan Vigil Ford in Georgia.
These claims were reportedly supported by the creation of social media accounts attempting to mirror legitimate businesses and gain access to their clientele.
The business owner stated that Farmer often attended sales meetings wearing a green beret, displayed a tattoo resembling Delta Force insignia, and purchased military-style clothing to bolster his fraudulent persona.
Court documents from 2019 show Farmer didn’t have the Delta tattoo then, indicating that Farmer added the Delta tattoo to his forearm after moving to Florida to further his false claims.
Brandon Human, owner of local business Steel Hammer Roofing, stated, “Gary came to us, knowing we are a veteran-owned business, and targeted us by falsely claiming he was also a combat veteran who had seen war. In reality, his military experience stops at movies and Google searches for information.”
Human stated, “He has since made explicit threats against our company and is now spreading false claims that are actively harming our business and reputation. We are not the first roofing company he has targeted—there are others—and we are taking necessary steps to protect our team, clients, and the integrity of our work.”
Farmer is also accused of presenting himself as an inspector to customers and using falsified business cards to support this claim.
It is estimated that he has earned between $500,000 and $1 million through these deceptive practices, misleading customers, colleagues, and businesses in the process.
These allegations have now been brought to the attention of the Brevard County Sheriff’s Office, which has launched an investigation.
If you have any information that could aid the investigation, please contact the law enforcement agency in your city.
Author: titusvillemedia
SpaceCoast Mike is the owner of Falcon Advertising (321falcon.com), a full-service digital marketing agency based in Titusville, Florida. With over 10 years of experience in digital marketing, website design, Google Ads, social media advertising, and AI marketing strategy, he helps Space Coast and Brevard County businesses grow their online presence. He also publishes VisitTitusvilleFL.com and TalkOfTitusville.com, covering Space Coast tourism, NASA launches, and local community news. Raised on the Space Coast, Mike brings a unique combination of local market expertise and advanced digital marketing knowledge to every client he works with.
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